Monday, 23 February 2009

Buying and merchandising....

left- directional. centre -seasonal trend. right-core




For a homework task we had to imagine that we were working for New Look and collect several images of different items of clothing from magazines. We had to then create a board to show a visual description of a typical new look customer. We made up a whole profile for our customer, this was fun and I did enjoy doing so. We arranged our board so one side you could see the product pyramid- the core, seasonal trend and directional garments and the other side was her life style which had a mixture of images...clothes/accessories/icons/holidays/make-up, mobile phone. This showed what sort of person she was. We also included text on our board as we felt it was relevant and blended well with our chosen pictures.

No comments: