Is there a future for British Fashion?

I personally think yes! We have the likes of vivveen westwood, Gareth Pugh and John Galliano who are incredibly influential. We have so many talented fashion designers, that if it keeps this way we will continue have the best fashion in the world. British fashion has its own unique touch.

I think that the death of Alexander McQueen was a huge loss as he was clearly the best of the best, a league of his own! From being such innovative designer he will have an inpact on future fashion for many years to come.

Holly Fulton is a up coming british designer who has an awesome style that contains lots of geometric pattern lavished onto simple garments. An varied mix of modern materials with a high end finish.

I feel we are so lucky to have so many to look up to and be inspired by. 

Above Marios Schwab has a real talent in fashion designing.

My ideal first career choice

I was looking through a range of different job sites such as Drapers online and fashion united when I came across this vacancy at Topshop.
I thought it was a great starting point in the fashion world. The job was advertised on a website called total jobs.com. I enjoyed looking through all the positions within the industry as through I find it a little scary it is very exciting!

Visual Merchandising Assistant

List below is what they require;

To be a creative thinker.
Be highly motivated and able to work under pressure.
Deliver Brand images in store to drive sales and profit.
Have the ability to influence at all levels of the business.
Ensure Brand integrity is maintained at all times with the use of graphics and equipment.
Be able to assist on new VM layouts and implementation of merchandising guidelines.
Be able to work early mornings and late nights when necessary.

Essential Skills;

Effective communicator.
Excellent organisation skills.
Commerical Awareness.
Exceptional Brand knowledge.

I feel that to make it in this industry you must have a genuine passion for fashion!

The Recession

A big issue that could effect me next year when applying for a job is the recession which is effecting the fashion industry as the result of there being too many people wanting the job which makes the competition fierce, also compaines don't have to pay as much to fill the position.

Consumers have to tighten their purse and spend their money just on essential items that would cause a decrease in the stores sales and even if they do manage to maintain the sale the profit margins could still come down.Shopping lately I have seen more sales than usual in high street stores which I think is because of the recession and they are using the sale to draw in customers.

Bristol Fashion Week

Is presented by Mark Hayes and Andrew Barton.

Mark Hayes is a stylist who is seen with Lorraine on GMTV and Andrew is an top hairdresser from programme 'Ten years younger' and also stylist.

The show is sponsored by John Lewis and Marks and Spencer.

At 11o'clock on the friday morning we went to see the show. It was held in a massive marquee outside the mall. As you entered you were welcomed with either a glass of buzz fizz.

As soon as the main doors opened I dashed in to get in the 2^nd row seats right by the stage. The seats were amazing. Saw a selection of the S/S 10 high streets buys. There was some fablous maxi dresses, one that stood out to me was from Wallis which was lime and had a butterfly print. Also lime stiletos with bright purple tights! River island had a lot of lace headbands and hair accessories which I really liked. Inbetween each catwalk Mark and Andrew would talk about must have buys, accessories and hair! We got given goodie bags which had vouchers for the mall inside.

I am so glad I went as was interesting to watch as i have never sat and watched a catwalk show and Mark Hayes was such a legend!

The perfect image

Eating disorders result because of advertisements such as billboards and magazines showing the 'perfect image'. Also using size 0 models on the catwalk gives us a wrong idea of how a womens figure should look like so this cause young girls to feel they have to look this way. I do think the models at london fashion week look incrediable and make the clothes look amazing! But this issue causes girls/women to lose self confidence and 2^nd guess their appearance.

Everyone wants to dress well and look good doing so but I think you should always feel happy and confident with what you wear.

Once i am in the fashion industry I will not get caught up with the tiny figures that i see. I can imagen it being a little bit tempting but i know i can stay being happy in my body.

Future Technology

Online fashion is growing in popularity as designers and promoters realise the power of the internet and are using it to their advantage. Where the fashion industry had once snubbed the internet to maintain its exclusivity the industry has now embraced this technological age and the possibilities it provides. Information is much more available to consumers and they are available to purchase items online often before they are available in shops. Catwalk shows are being streamed live online allowing you to watch the shows as they happen. Fashion bloggers are posting information as it happens from the front row and catwalk reports are readily and quickly available before print based publications. This gives the designers' a wider audience and helps to make fashion more accessible and less elitist. The internet is gaining watchers in the millions who are viewing fashion live and direct.

Taylor Momsen

Taylor is inspiring to me because she has made it as an top style icon at 17 tears of age. She was bullied in school for dressing differently and having her own style but now girls all over the world are copying her. She is mainly successful as a actress but is also in a rock band! She portrays the character 'Jenny Humphrey' in Gossip Girl. I think that the bullies drove her to become successful. She is defiantly one to watch.

My Five Year Plan!

My Aims are to;

Meet every deadline successfully.

Achive a 2:1 or above in my professional project.

Have an successful exhibition of my work.

Become more experienced at photoshop, illustrator and in design.

Have of arranged a 3month placement by June.

This year;

Visual merchandising at MoonFlower in Stroud

Read up on fashion history to widen my knowledge

Read more newspapers such as 'The Times' and 'The Sunday Telegraph'.

Work placement in the summer hopefully at New Look PR office.

3month placement from October to December.

In the future;

During the next year i want to gain as much work experience as i can in all areas of the industry. Put 110% into my work to achive the best i can. 

After completing my degree move to London or even America to start my fashion career.

My main priorities is to love what I do....enjoy work and live life to the full.